Today we talk with Michelle Kramer, Co-Founder of Dolfans NYC. She was gracious enough to give us here time prior to the Miami Dolphins vs. New York Jets game on Sunday, or better known as the “MetLife Takeover”.
We are very proud to report that we also broke the record for overall Jets group ticket sales! Their highest number was 550. Our goal was to shatter that record and I’m so happy that we did! The promotion for these events is always word of mouth and social media. We post the info on our website, Facebook and Twitter and then we have lots of people who RT and re-post the details. They also reach out to the media, current/former players and people from the Dolphins organization who help spread the word. Last year’s successful outing didn’t hurt either. One week after last year’s MetLifeTakeover, I started receiving e-mails from people asking to be added to this year’s list!
Last year we had 108 people take two buses. Everyone paid an extra $35 for round trip transportation, plus food and drinks. One of our founding members, Bryan, and I made a trip to Costco and bought everything we needed. Then at the tailgate, with the help of volunteers and grill donations, we cooked up food for over 100 people. This year, once I realized that we were closing in on 300 people for the tailgate (4 charter buses full of fans!), I knew we needed some help. We hired a great NY-based caterer who will be preparing the food for everyone who signed up. We didn’t charge enough to cover the caterer because at first we didn’t know we’d need him, so the club has had to contribute some money. Next year we’ll have to charge a little more, but it’s totally worth it.
2Michelle gave me an amazing foundation. It really made me appreciate the fans who live outside of Miami and still show up in enemy territory to cheer on the Phins. I always thought it would be great to have something cohesive in New York.
I remember my first Web Weekend. Unfortunately, Miami lost to the Raiders, and towards the end of the game I looked up at the upper deck and there were tons of Oakland fans that had gathered in one section. That moment kind of helped inspire the MetLifeTakeover for me. I always knew that there were a lot of Dolphins fans in New York, and DolfansNYC gave us the opportunity to get them all together for game days. Seeing that vision come to fruition has been truly rewarding.
It’s amazing, but not surprising. Since day one I knew that we had something special. The core group of fans who have been getting together since DolfansNYC started is made up of truly great people who embrace our vision of being more than just a fan club. They’re always happy to support our charitable endeavors and I’m proud to be a part of this great group!
Both of us love watching the Dolphins games with other fans and when our original bar became a Patriots hangout, we both just jumped at the chance to build DolfansNYC. Igor and I have a great dynamic. We both bring different skills to the table and it just works. The division of responsibilities has always been organic and we support each other’s aspirations for the club.
Originally we just wanted a place where Dolphins fans could enjoy the games with volume on the TV’s and no harassment from Jets/Pats fans. We never really set goals or thought about what it should be. It just kind of grew and I couldn’t be prouder of what it has turned into. I can honestly say that this has completely exceeded any expectations I could have had!
I know it sounds cheesy, but most game days I’ll post a Facebook status saying that I can’t wait to cheer on Miami with my DolfansNYC family. Technically, yes, it’s a fan club. However, we have so many people who have been getting together with us for several years now, I can truly say that I have a football family.